Water is essential for life. Not only is it a vital nutrient, but it is also involved in many physiological functions, such as digestion and absorption, thermoregulation, lubrication of joints and organs, and elimination of metabolic waste, and it is an essential part of blood and body tissues. About 70% of a bird's weight is water, so any reduction...
By: Dr. drh. Dahliatul Qosimah, drh, Mkes Faculty of Veterinary Medicine, Universitas Brawijaya
Imagine a farmer who has just harvested their flock. However, the harvest weight is below target, the FCR (Feed Conversion Ratio) has ballooned, and sudden mortality appeared in the third week. Upon necropsy, the chicken's liver and heart are coated in a yellowish membrane with characteristic cheesy...
Avian Influenza (AI) remains a serious threat to the poultry industry in Indonesia. The rainy season, occurring from October to March, is characterized by high temperatures and humidity, as well as increased migratory bird activity. These factors cause more frequent AI outbreaks and result in significant economic losses. Conventional prevention efforts are generally high-cost and carry the risk of...
Advertorial
Impact of Protein Source Variation on Amino Acid Utilization in Poultry Feed
Poultry Indonesia -
By: CJ Bio
The poultry feed industry is currently facing significant challenges due to rising raw material prices and supply chain instability. Feed accounts for up to 70% of total production costs, and approximately 95% of feed costs are directed toward meeting energy and protein requirements. With the increasing price of raw materials, utilizing alternative protein sources can serve as...
Behind its status as self-sufficient in chicken and eggs, the national poultry industry is still overshadowed by production surpluses, volatile prices, and production imbalances.
In the last five years, the dynamics of national poultry supply and demand have shown a repetitive pattern: production surpluses, price pressures at the farmer level, policy interventions, and then a return to the initial state....
Here is the translation of the Special Report into English, maintaining a journalistic and industry-focused tone:
Poultry Dynamics Ahead of Ramadan and Eid
The surge in poultry consumption leading up to Ramadan and Eid has prompted the government to tighten oversight from upstream to downstream to ensure that supplies remain secure, prices are controlled, and farmers can remain profitable.
National Religious Holidays...
By: Henri E. Prasetyo, DVM, M.Vet*
Integrated Prevention Strategies for Broilers, Layers, and Breeders through Biosecurity, Health Programs, Management, and Nutrition.
Despite advancements in poultry technology, colibacillosis remains one of the most frequently encountered diseases in the field. Caused by the bacterium Escherichia coli, this disease often emerges unnoticed, gradually decreasing bird performance and ultimately leading to significant economic losses for...
Pascapanen
Maintaining “ASUH” Chicken Carcasses Amid Food Security and Poultry Disease Challenges
Poultry Indonesia -
Increasing public awareness of health and food safety issues should place chicken carcass quality as the primary indicator in product supply.
A variety of livestock products are available for the Indonesian public, but chicken meat consistently holds a strategic position. This is supported by its wide availability, relatively affordable price, and meat characteristics that suit the local palate and are...
International
Shrinkflation Practices Rise; South Korean Government Protects Consumers
Poultry Indonesia -
Shrinkflation—the reduction of a product’s portion size—is not a new phenomenon in South Korea. The issue first surfaced four years ago following the Covid-19 pandemic and re-emerged in 2025 across various food service industries.
As 2026 begins, shrinkflation has once again taken center stage in South Korea. The term refers to the practice of reducing the quantity, size, and/or weight...
Here is the translation of the opinion piece into English, tailored for a professional poultry industry audience:
Momentum for Adaptation and the Use of Local Feed Ingredients
By: Tito Ari Santoso*
The volatility in the supply and price of soybean meal (SBM) that marked the beginning of 2026 serves as both a reminder and an alarm for the national poultry industry. High...












